High Rise
Saint-Gobain designs, manufactures and distributes materials and solutions for the construction, mobility and industrial markets. They created a campaign based on empowering people to future proof their tall building projects. Saint-Gobains wanted people to feel confident partnering with them to ensure their approach to High Rise construction projects was future proofed.
Saint-Gobain wanted an animation for the High Rise campaign. It was based on abstract constructions made from clear materials enabling light to move, change and travel. Providing new perspectives with a futuristic, almost slightly sci-fi feel.
The bold, compelling headline is full of possibilities, open to interpretation and tapping into the notion that the future is coming and we need to embrace it.
