Octagon

Octagon is a brand new residential building in the centre of Birmingham and needed a look and feel that reflected both its architecture and the life to truly stand out in the city.

Peter and Paul agency reached out to request CGI of the Octagon logo in 3D space. The start of the project was to experiment on the material and texture for the logo. From wood to marble and even glass. Once the material was agreed the storyboard was created. The client wanted close up scenes of different parts of the logo with additional text to emphasise the message.